Canada s trade with China
In a fifth-floor meeting room at the Four Seasons Hotel in Beijing, Kathleen Wynne sat down for a lecture on selling Ontario products on the Chinese Internet.
Chinese customers have fallen for what they assume to be American ginseng, said Jerome Ma, a corporate vice-president at JD.com Inc., a massive Amazon-like online retailer.
There’s just one problem. Much of it isn’t American at all.
“Eighty per cent or more are from your province,” Mr. Ma told Ms. Wynne. What Ontario needs, he said, is “brand, brand, brand.”
Over eight days in China, Ms. Wynne and a delegation of 83 industry leaders signed a blizzard of deals that will see new Chinese business for Ontario universities, hospitals, manufacturers, producers of food and even angel investors. Read More…